I believe the strongest business relationships are built where expertise meets genuine trust. Account management, to me, isn't about maintaining existing clients – it's about building real, long-term partnerships. That only works when you truly understand your client: what does my contact need, what are the company's goals, and how can I help both with what we offer.
At Nielsen, I worked as Key Account Manager for one of the largest European accounts in Germany. That experience taught me that open communication – even when things go wrong – is the foundation of real trust. From onboarding to project completion, I guided clients closely, managed internal coordination, and made sure projects stayed on scope, on time, and on budget.
My professional foundation is Marketing Analytics: reading data properly, understanding the story behind the numbers, and turning it into clear strategy – communicated in a way that resonates at every level, including the C-suite.
Today, I combine this experience with a strong focus on Artificial Intelligence. Many companies don't yet know where AI truly adds value for them – I help them find out and put it into practice. The combination of client proximity, analytical depth, and strategic perspective is, for me, the essence of AI Enablement.
8 years of experience turning prospects into partners
CertificationsTransforming complex AI use cases into scalable solutions for enterprise clients
Certifications10+ years experience in advertising space, strong MMM, MTA and storytelling
CertificationsIf you want to know more about me you can have a look on my timeline and work experience:
2025 – Present
Strategic AI Consulting: Advised clients on AI strategies, identifying high-impact use cases and integration opportunities to drive digital transformation. Developed tailored AI solutions including feasibility studies and Proof-of-Concepts (PoCs).
2016 – 2024
Nielsen is a global measurement and data analytics company that provides the most complete and trusted
view available of consumers and markets worldwide.
For over eight years, I bridged the gap between
complex data analytics and measurable client success. As Senior Account Manager, I led and mentored a
team of five through corporate transformations and managed complex MTA/MMM analytics projects for major
European enterprise clients.
2013 – 2015
Technology Start-Up specialised in computational linguistics, AI and big data. Developed marketing concepts for mobile apps B2B strategy, and maintained social media channels for investors and business partners.
SEM Specialist (SEM). Paid search, campaign optimization, and implementation of a professional reporting tool for performance reports.
2007 – 2012
Tomorrow Focus (BurdaForward Adgroup) is one of Germanys biggest Online Marketing networks.
With smaller interruptions I was a working student within the strategic sales team, preparing sales
pitches, regular campaign reviews and publisher reports.
BA Student
2004 – 2007
In addition to my regular job at cinemateq I studied "Electronic Marketing" at the well known BAW in Munich.
2004 – 2007
Cinemateq was an exclusive manafucturer of luxury home cinema components.
I started working at cinemateq as intern, followed by a full time job as marketing assistant and
afterwards product manager.
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